Why Google Bought YouTube–And Why That’s Good for Genealogy!

Using YouTube for genealogy can be so effective partly because of who owns YouTube: Google!

In 2006, Google acquired YouTube, a video-sharing website, not long after it was launched. Ten years later, YouTube claims the attention of a billion people around the world: a third of all internet users. At last count,  more than 300 hours of video footage are uploaded every minute to the site.

Why should genealogists care? For the same reason Susan Wojcicki wanted to buy YouTube. She was supervising Google Video acquisitions  at the time of the purchase and is now the CEO of YouTube. According to this article, she watched the video shown below of teenage boys lip-syncing to a famous boy band. She doesn’t admit whether she enjoyed their groove, but she did say, “That was the video that made me realize that ‘Wow, people all over the world can create content, and they don’t need to be in a studio.'” Check it out–then keep reading.

Yes, YouTube makes it possible for anyone to share videos of all kinds, including genealogy-friendly content like:

  • Original footage of events all the way back to the invention of the movie camera.
  • Family history documentaries created by users that may include your family.
  • Instructional videos that will help you become a better researcher, create a family heirloom, or learn the latest genealogy software.
  • Video tours of archives, libraries, and other repositories that will help you prepare for and get the most out of your visit.
  • Interviews with genealogy experts and vendors.
  • Entertaining videos that add enjoyment to one of the world’s most popular hobbies.
  • Your family in other family’s home movies.

EVEN BETTER, Google’s acquisition of YouTube means you can use the same powerful search methodologies you use for Google searches to find YouTube content you want.

Gems Contributing Editor Sunny Morton didn’t really believe me when she read the YouTube chapter in my book, The Genealogist’s Google Toolbox. Then she tried it. She discovered a 1937  film news reel showing her husband’s great-grandfather driving his fire engine! (Click here to read about her discovery and about how she’ll never doubt me again, ha ha!)

Why not take five minutes now to see what YOU can find on YouTube for genealogy?

1. Look again at the list above or click here to read more details about family history content on YouTube. Choose a family line, location, brick wall, display or craft idea to search for.

2. Genealogists Google Toolbox 2nd edition coverGo to YouTube’s home page. Enter a few Google search terms on the topic you hope to find.

3. Browse results. If you don’t find anything useful, widen your search or come at it from a different angle.

4. Try additional topics. Certainly DON’T give up after one search! Sunny’s discovery was made on her second topic–less than five minutes after trying a first topic and realizing she didn’t know enough about that family to recognize their lives in the cool footage she was finding. Instead, she searched YouTube for a man she knew a lot about-enough to recognize him in a video that didn’t name him.

To learn more in-depth how to use YouTube for genealogy, I invite you to read my book, The Genealogist’s Google Toolbox. The YouTube chapter helped Sunny find amazing family footage in less than five minutes–see what it can do for you!

More YouTube for genealogy gems

My Most Amazing Find EVER: Family History on YouTube (No Kidding!)

YouTube Video: How to Use a Microfilm or Microfiche Reader

10 Top Tips for Busting Through Your Genealogy Brick Wall: Live Interview

Best Websites for Historical Maps: A New Premium Video!

Best websites for finding historical maps Genealogy Gems premium videoLooking for a pre-1700 map of the Americas as the Europeans found it? Yearning to survey the plot of land your ancestors tilled in Cobb County, Georgia? Historic maps can point you in the direction of your ancestors. But navigating your way to an original map can be a costly and time-consuming trek. Before you venture down that road, navigate your way to the treasury of digitized maps available online!

A new video class can help Genealogy Gems Premium members do just that: Best Websites for Finding Historical Maps. Literally hundreds of thousands of historical maps are available for free online in high-resolution digital format that you can download right to your computer without ever leaving home. The websites I show you offer some of the largest map collections available on the Internet today. I demonstrate strategies for searching the best websites for historical maps that will help YOUR research. You’ll see what’s out there, how to find the right maps and how to download and use them.

Historic_Maps_VideoGenealogy Gems Premium members also have access to my popular online video class, 5 Ways to Enhance Your Genealogy Research with Old Maps. Not a Premium member? Get a taste of these classes for free on the Genealogy Gems YouTube channel! Check out this free excerpt: “Using Sanborn Fire Maps for Family History and Genealogy.” 

NEW Evernote for Genealogy Video Series

Using Evernote for genealogy yet?  I hear from people all over the world who are harnessing this free software to finally organize their family history research FOR GOOD!

Evernote users can easily import online research finds–along with the URL and other important source information. Many people are bringing their family history papers (original documents and paper-based research) into Evernote, too. All their research materials together, keyword and OCR-searchable, in one space, accessible from and fully-synched across all your devices. Sigh! It’s wonderful!

There’s so much demand in the genealogy community for learning to use Evernote for genealogy that I’ve started a YouTube series: Evernote for Genealogy. Two videos are posted so far:

These videos are absolutely free to watch, and they’ll get anyone started using Evernote for genealogy. And of course all the Evernote applications are free too! Who do you know who would benefit from getting organized? I hope you’ll share these videos with your friends and relatives! How about the students in your life? Or your co-workers? We may be using genealogy, but note-taking and organization are important to everyone.

Ultimate Evernote Education abbreviatedReady to take your Evernote learning a little further? Become a Genealogy Gems Premium member. Members have a full-year’s access to the ultimate Evernote education: my in-depth video series! Full-length classes for Premium members include:

Premium members also get access to my “Get Started with Evernote”  mini video series:

Episode 1 – Signing Up for Your Free Evernote Account & Downloading the Desktop App
Episode 2 – Getting the Web Clipper
Episode 3 – How to Clip Using Evernote’s Desktop Clipper
Episode 4 – How to Clip Content Using Evernote’s Browser Web Clipper
Episode 5 – How to Use Evernote’s Web Clipper for Chrome

Click here to find even more resources for using Evernote for genealogy! And thanks for sharing this post with others who would benefit from using Evernote to organize their genealogy research.

My Most Amazing Find Ever: Family History on YouTube!

I recently read Lisa Louise Cooke’s 3rd edition of The Genealogist’s Google Toolbox. I use Google every day and this book has so many helpful new search tips! But I was skeptical about her chapter on finding your family history on YouTube. So skeptical that I immediately opened YouTube to prove her wrong. Can you guess how this ends?

Following one of her tips, I entered an ancestral hometown and state and the word “history.” The fourth search result made my mouth drop open:

This is a 1937 newsreel showing my husband’s great-grandfather, Andrew O’Hotnicky, driving his fire truck with his dog Chief! Though Andrew’s not named, I can prove it’s him. He was the driver at the Olyphant Hose Co #2 during this time. Photos of him match the driver’s face. I have stories and a newspaper clipping about his dog, Chief. A distant relative watched the newsreel and confirmed his identity–and said a young man riding on the side of the truck was Andrew’s son Bill.

My father-in-law buy medication for dogs never knew his grandfather Andrew, who died before he was born. Imagine how thrilled he was to watch that newsreel! I was just as thrilled to find it. I’ve spent years researching Andrew’s family.

Only by following Lisa’s suggestions in the new edition of The Genealogist’s Google Toolbox, 3rd Edition did I make my best family history find EVER!

The Genealogist's Google Toolbox Third edition Lisa Louise Cooke

Available in the Genealogy Gems Store

My own tip: search YouTube for relatives you already know something about. That way you will recognize them (from pictures or stories) when you see them. A lot of old footage won’t have names with it. I had to know who I was looking at. Once you find something, tag it with your relative’s name. You never know who will connect with you that way (check out the comments section in the above video)!

What can you learn about YOUR family history on YouTube or anywhere in the Google world? Learn how to search widely, deeply and effectively online in The Genealogist’s Google Toolbox.

YouTube for Family History: Make and Share Your Own Family History Video

website in screen youtube for family historyI gave a presentation at RootsTech on using YouTube for family history. I got tons of excited feedback from people who didn’t realize a) how much internet users rely on YouTube as a source of information and b) how creatively we can share our family history there.

Katelyn Guderian, a reporter with the Deseret News (Utah), sent me an email afterward: “I genuinely enjoyed your presentation and the suggestions you offered. YouTube can seem overwhelming to users who aren’t familiar with how it works, and I think you did a nice job at making it seem manageable.” Even better, she shared a lot of my comments on using YouTube in this news article. Here are my 6 tips for using YouTube for family history as she shared them in her article:

1. Identify your target audience: Who are you trying to reach? What do they specifically want to know?

2. Create usable content: Create videos that answer questions and bring insight to families.

3. Be authentic: Don’t try to be someone you aren’t. Let your personality guide your posts, and people who like it will keep coming back.

4. Keep it short: Limit most videos to 3–5 minutes, with the longest posts being around 10. Leave your audience wanting more.

5. Keep it simple: Make your content direct and easy to understand. Leave your audience with a call to action.

6. Use proper lighting: If you are filming a new video, make sure to have light on your face to eliminate shadows. Audiences won’t watch something they can’t see. Try not to combine natural light with artificial light while on camera.

Thanks for the coverage and the positive comments, Katelyn!

Genealogists Google Toolbox 2nd edition cover youtube for family historyEveryone can learn more about using YouTube for family history in a full chapter dedicated to the topic in my book, The Genealogist’s Google Toolbox, fully revised and updated for 2015. There’s an entire chapter on YouTube, not just on using it to share your family history, but on researching your family history. Yep, that’s right–it’s possible to find some real gems on your family on YouTube, like historical video footage that tells you their story and may even include your relative.

YouTube for Family History! More Genealogy Gems for Making and Sharing Your Own Videos Online

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How to Make a Family History Video

InstaGrandma: How One Woman is Leaving Her Legacy Online

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