Improve Google Search Results with these Powerful Techniques

Google search expert Lisa Louise Cooke advises a genealogist on three ways to improve Google search results. See how these little improvements can make a big difference in your own Google searches!

This Genealogist Wants to Improve Google Search Results

Gene from Phoenix recently watched a free webinar in which I talked about improving Google search results for genealogy and then sent me this follow-up email:

“Lisa, I enjoyed the free webinar, Thank you!

I tried your suggestions for searching Google but still can’t get what I want.

My ancestor was Moses Fountain (possibly from NY but can only find him in IN)

I put in “Moses Fountain” 1800-1832 -Italy  -Rome  -hotel

When my search comes up the first page is all of the hotel & fountain in Rome, Italy.  There is no genealogy (all my inquiries) until page 2. I cannot -New York as he may have come from there, so I’ll continue to get Albany fountain (like the water fountain.) Thanks for any suggestions you might have.” -Gene in Phoenix, AZ

3 Powerful Techniques that can Improve Google Search Results

Kudos to Gene for jumping onto Google and giving it a go after the webinar. Getting started is the most important part of achieving genealogical success! In order to improve Google search results, Gene needs to make a few adjustments to tell Google more specifically what is wanted:

1. Use the Google search operators correctly

First, Gene will need to fix the numrange search. If you haven’t watched the webinar yet (what are you waiting for?) a numrange search is when you give Google two four-digit numbers and specify that you only want webpages included in your search results that have a four-digit number that falls within that range. And of course years are expressed in four-digit numbers, so this is incredibly useful for genealogists. Gene has a dash between the two numbers (a very logical approach since this is how we are used to expressing a range), but a numrange search requires two periods instead, like this:

Moses Fountain search numrange

2. Add a Google search term to narrow results.

Gene didn’t see genealogical search results until page 2 of the results. An easy way to bring pages related to genealogy to the forefront of the results is to add the word genealogy to your search query:

As you can see above, this improves things quite a bit. Isn’t it amazing what a difference one well-chosen keyword can make to improve Google search results?

Moses Fountain search genealogy

3. Consider carefully which Google search terms to remove

Gene removed some irrelevant search results by placing a minus sign directly in front of the search terms Italy, Rome, and hotel. This tells Google to subtract all pages from search results that contain these words. This is a very powerful tool, particularly when it comes to ancestors who have common surnames. (For instance, if you were researching an ancestor named John Lincoln, your results would be inundated with results for President Abraham Lincoln, simply due to the volume of pages that mention him. If John was not related to this famous president, you could add -Abraham and -president to your search query, and his footprints on your results would be dramatically reduced.) By the way, notice that the minus sign touches the word it is removing. There should be no space between the minus and the word.

But Gene continues to get irrelevant search results relating to a Moses Fountain in Washington Park, Albany, New York. The concern expressed here is that removing New York may inadvertently remove good search results, since this ancestor may have been from New York. Instead of removing New York, why not subtract a more targeted search term, such as Albany or Washington Park? Since it’s also possible that Moses Fountain was from Albany, I’d start by removing Washington Park.

How can you subtract a whole phrase? Put quotation marks around it so that Google understands it is a phrase and not two separate words that are unconnected. Then put a minus sign right in front of it. In Gene’s case, it would look like this:  -“Washington Park.” The resulting search results eliminate the reference to the fountain in Albany:

Improve Google search results even more dramatically

Watch this free 90-minute webinar and learn more about improving your Google searches for genealogy, along with other powerful strategies for reconstructing your family history. While you’re watching, subscribe to the Genealogy Gems YouTube channel to keep up with the many free video tutorials we publish there!

As you can imagine, I only had time to scratch the surface of how to improve your searches in the webinar. My book The Genealogist’s Google Toolbox is dedicated to the topic, and I have included several in-depth Google search for genealogy video classes in Genealogy Gems Premium Membership.

Wishing you many more genealogy gems!

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What you need to know about Google Earth Pro

Google earth Pro for genealogy keyOn January 28, 2015 Google announced that Google Earth PRO is now available for FREE! Not just a free trial. Google is allowing everyone to get a free key to Google Earth Pro!

In the past the software fee was hundreds of dollars. But now you can get Google Earth Pro for free and gain the ability to do things like “measure 3D buildings, print high-resolution images for presentations or reports, and record HD movies” inside Google Earth.To get your free key to Google Earth Pro sign up here. After submitting the form, you will be emailed the free license key. Copy the license key from the email, then click the link provided to download Google Earth Pro app for PC and Mac.

 

Everything I’ve taught you about using Google Earth still applies, but now you have more tools than ever!

 

Since I announced this in the last Genealogy Gems Newsletter, I’ve received several questions. Here’s what you need to know about Google Earth Pro:

 

From Sheri: “I did get it to finally work…..instead of my phone number running together….I added the dashes between the numbers and then it went through.  FYI….in case you hear an issue from others.”

 

Thanks for the tip Sheri. Most likely the problem you were running into after the big announcement that Google Earth Pro went free was the sheer amount of traffic the site received. Googlers swarmed the site, and any people found it took several attempts to get a successful download. As time passes, it should get quicker and easier to download.

 

From Kathy: “I downloaded the Google Earth Pro BUT now I have regular and Pro on my computer and all the spots marked in regular seemed to have transferred to Pro—Question—should I now uninstall the regular version?”

 

Answer: That decision is really up to you. I’ve decided to keep both for a while, but only do work from this point forward in Pro. If in a few months everything is still running smoothly, then I will probably delete the old free version just to free up disk space on my computer. For now, it certainly doesn’t hurt to leave  it there.

 

The good news is that both programs appear to pull from the same files on your computer. This means that when you create a file in Pro, you will also see it in your Places panel in the free version.

 

Question from Dea: “I downloaded Google Earth Pro on my main computer.  I now want to use the same license key for my laptop and android, as I signed up for 2 to 5 users.  I assumed that I could use the same license key.  When I tried to sign up on my laptop it said I already was a user, but do not know how I can access it from my laptop. Help!”

 

Answer: Although the sign up page asks how many users will be using the program, my understanding is that each download key is for one device. I would guess that the user question is about how many people might be using the application on that device. (Unfortunately the website isn’t clear on this point.) I’m basing this on the fact that when it was a paid version, you had to purchase a license key for each device.

 

As with the original free version of Google Earth, each device you download Google Earth to has it’s own unique Places Panel. In other words, files you create on your desktop computer don’t show up on your laptop. This is because the files are stored on that particular device and not on the Cloud (for privacy reasons).

 

So the bottom line is that to get another license key for another device you will need to use a different email. If you only have one email address, you could create a second free email in Gmail just to have an email you can use.

 

Dea’s Reply: “Thank you for such a prompt reply.  I am sure there must be more than one of you.  I do not know how you get so much accomplished….saw you at Midwest Roots in Indianapolis and, again, at a webinar for our Genealogy Society in Terre Haute, IN.  You are an excellent speaker, teacher as well as entertaining.”

Lisa: Now I’m blushing!!

 

Answers to more questions:

Do you really need Google Earth Pro? Probably not, because Pro was created originally for businesses. However there are some pretty cool extras that you get by going Pro:

  • Movie-Maker: Export Windows Media and QuickTime HD movies, up to 1,920×1,080-pixel resolution. (Sweet!)
  • High-resolution printing: Print images up to 4,800 x 3,200 pixel resolution. (The free version max: 1,000 pixels.)
  • Spreadsheet import: Ingest up to 2,500 addresses at a time, assigning place marks and style templates in bulk. (My geeky side is getting giddy!)
  • Exclusive pro data layers: Demographics, parcels, and traffic count.
  • Advanced measurements: Measure parking lots and land developments with polygon area measure, or determine affected radius with circle measure.

Resources:genealogy television and video

Want to learn more about using Google Earth specifically for genealogy? Check out this free video class.

Google Earth for Genealogy and Toolbox bundleAnd there are several chapters on using Google Earth for genealogy in my brand new book The Genealogist’s Google Toolbox Second Edition (2015). You can pick up as a special bundle here with my 2 disc DVD set Google Earth for Genealogy.

Genealogy Gems Podcast Episode 215

The Genealogy Gems Podcast Episode 215

with Lisa Louise Cooke

Genealogy Gems free podcast episode 215

In this “Blast from the Past” episode, Lisa gives voice to the era of silent films, in a unique approach to understanding her great-grandmother’s life. Her passion for this mostly-forgotten film genre comes through in her conversation with film archivist Sam Gill of the Niles Essanay Silent Film Museum in Fremont, California.

Don’t miss these fun segments, too:

A listener writes in after discovering a birth mom’s story in passport records (see what lengths he goes to in order to access the records!).

Just after RootsTech 2018, Your DNA Guide Diahan Southard reports on the latest DNA news you’ll want to know.

NEWS: DNA NEWS ROUNDUP 

First up was MyHeritage, showing their support for the 7 million adopted individuals in the United States with their new DNA Quest campaign. MyHeritage will provide 15,000 DNA test kits to eligible participants free of charge, in order to help these adoptees use DNA to reunite them with their biological families. With this initiative they “hope to make this project a shining light for corporate philanthropy and an example to be followed by other commercial companies in their own lines of expertise to make the world a better place.” MyHeritage has assembled an advisory board of genetic genealogists and genetic counselors to help drive this project and ensure it meets the needs of the community. If you or someone you know is interested in participating, you can head on over to the DNA Quest website (www.dnaquest.com) to fill out an application. But you better hurry, the application deadline is April 30, 2018.

Next, addressing the biggest problem in genetic genealogy, namely the looming What Next? question facing millions of newly swabbed participants, MyHeritage announced the Big Tree ? a giant network of genetic and genealogy results that will automate much of the match comparison and tree searching to replace your head-scratching with light-bulb moments. They have already made significant headway on this project, as reported in the journal Science, which MyHeritage’s own chief scientific officer Yaniv Erlich collaborated on. The journal reports that the team of scientists successfully extracted public family trees from Geni.com (a MyHeritage daughter company), and then used a computer program to clean up and link the trees together. It sounds like MyHeritage will be adding genetic data to this kind of tree data in their Big Tree project.

MyHeritage isn’t the only company out to improve the DNA matching experience. UK based LivingDNA announced that they plan to add DNA matching to their popular origins test by third quarter 2018. When they launched in October of 2016, LivingDNA was not offering cousin matching, but opted instead to focus all of their resources on providing very detailed origins reports, including breaking down the UK in to 46 categories. In the months since their launch, they have been working on a genetic matching system, called Family Networks, that will appeal to a wide range of users and will “reduce the risk of human error and take away the tedious task of figuring out how each person on a user’s list are related to one another.” They are promising an experience that provides “a level of relationship prediction and specificity beyond anything currently on the market.”

So it sounds like if you are currently struggling with turning your DNA matches into genealogical discoveries, our testing companies want you to know you are not alone, and they are working hard to provide solutions to these problems. Time will only tell if they can succeed.

Diahan also provides answers to questions asked about this blog post announcing updates to MyHeritage DNA matching technology and its new chromosome browser.

MAILBOX: TOM’S PASSPORT SEARCH SUCCESS

Kathleen Head’s passport applications
U.S. passport applications on Ancestry and FamilySearch through 1925
National Archives article on passport applications
U.S. State Department passport application (since 1925) copy requests
Frequently asked Questions about the Freedom of Information Act

BONUS CONTENT for Genealogy Gems App Users

If you’re listening through the Genealogy Gems app, your bonus content for this episode is a marvelous soundtrack of silent film music, played live (you’ll hear audience laughter occasionally in the background) and supplied by Sam Gill at the Niles Essanay Silent Film Museum. The Genealogy Gems app is FREE in Google Play and is only $2.99 for Windows, iPhone and iPad users.

Backblaze lisa louise cooke

GEM: INTRODUCTION TO SILENT FILMS

(Image above: a page from Lisa’s grandmother’s journal)

Genealogy Gems Podcast Episode #2 about transcribing family journals and letters was remastered in Episode #134.

Episode #8

Stanford Theatre, Palo Alto, CA (shows silent films)

Internet Movie Database (IMDB)

Niles Essanay Silent Film Museum: the website for this museum is packed with resources: links to Chaplin-Keaton-Lloyd film locations; the International Buster Keaton Society; Classic Images Magazine; a timeline and early history of film and more.

Films mentioned in this episode:

Diary of a Lost Girl starring Louise Brooks (watch trailer)

Safety Last starring Harold Lloyd (watch here)

The Mender of Nets with Mary Pickford (watch here)

The Blot directed by Lois Weber (watch here)

Don’t Park There with Will Rogers (watch here)

Flivvering by Victor Moore

Wife and Auto Trouble directed by Bill Henderson (watch here)

A Trip Down Market Street (watch here)

Wings (watch here)

All Quiet on the Western Front (watch here)

Destruction of San Francisco by Blackhawk Films (watch part here)

Four Sons (watch trailer)

INTERVIEW: SAM GILL, FILM HISTORIAN AND ARCHIVIST

Shown here: Sam Gill and Lisa Cooke at the Niles Essanay Silent Film Museum on the day of this interview. Throughout their conversation, you hear the sounds of excited theater patrons filling the auditorium before a screening.

Sam Gill’s interest in silent film dates to 1966, when as a college student he traveled to Hollywood to interview his aging heroes from the silent screen comedy era. For more than 20 years, he was Archivist of the Academy of Motion Picture Arts and Science’s Margaret Herrick Library, where he established the Academy’s Special Collections and helped it grow to its current status as the preeminent repository for the study of American cinema. He is currently a Board Member of the Niles Essanay Silent Film Museum. Over the years, he has consulted on or otherwise contributed his expertise to numerous film festivals, museum film programs and film history books.

Sam recently sent us these delightful photos (below) of himself over the years:

  • (Image 1) 1966: His first trip to Hollywood
  • (Image 2) 1974: A news article about a research trip to Florida
  • (Image 3) 2017: A birthday party for Diana Serra Cary (Baby Peggy), the last surviving star of the silent screen, held at the Edison Theater of the Niles Essanay Silent Film Museum; also shown is Rena Kiehn, the museum’s publicity director and store manager

San Francisco Silent Film Festival

How to identify old cars in photographs (a technique that adapts well to film!)

National Film Preservation Foundation (click here to see where to find films they have helped preserve, including Japanese internment camp footage)

Old Town Music Hall

MyHeritage.com is the place to make connections with relatives overseas, particularly with those who may still live in your ancestral homeland. Click here to see what MyHeritage can do for you: it’s free to get started.

GEM: HOW TO FIND SILENT FILMS

If you’re looking for a specific movie, start with a Google search with the name in quotations (and, if you like, anything else you know about it, such as an actor or director’s name or the year). You may find lots of results, including a Wikipedia page and film history write-ups, but if you want to WATCH it, limit your search results to Video.

You can also turn to free curated collections online, such as:

101 free silent films: the great classics (links to free film footage on YouTube, Internet Archive, etc.)

YouTube playlist of silent movies

Internet Archive Silent Films collection: feature and short silent films uploaded by Internet Archive users

Silentmovies.info: watch several classic silent films

Netflix.com: Netflix subscribers can access the service’s little-known collection of silent films by entering the Netflix link for browsing its film categories and then the category specific to silent films, 53310:

http://www.netflix.com/browse/genre/ 53310

(Click here to read an article about this tip, along with Netflix’ full list of specific film categories.)

YouTube: watch for free, rent or buy, as shown here:

More places to explore for silent films:

Turner Classic Movies (TCM.com): under TCMDb, click Database Home and search for a title you want to watch

Amazon.com: Search for titles in the Video section; or search the Classic Silent films category

Your local public library (search catalog: try searching for an actor’s name as author)

Ebay: May be the right place to purchase a hard-to-find title. Click here to view current results for a search on silent films, filtered to include only movie/film items.

PRODUCTION CREDITS

Lisa Louise Cooke, Host and Producer

Sunny Morton, Editor

Diahan Southard, Your DNA Guide, Content Contributor

Hannah Fullerton, Production Assistant

Lacey Cooke, Service Manager

Disclosure: This document contains affiliate links and Genealogy Gems will be compensated if you make a purchase after clicking on these links (at no additional cost to you). Thank you for supporting this free podcast and blog!

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Resources

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Join Lisa at GeneaQuest 2018 in Illinois

Lisa Louise Cooke will be at CAGGNI’s GeneaQuest 2018 in Hoffman Estates, Illinois on Saturday, June 23. Join her and other expert presenters all day to learn Google strategies for genealogy, a master plan for organizing your research, DNA solutions, brick-wall...

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