by Lisa Cooke | Oct 7, 2017 | 01 What's New, Google |
Google search expert Lisa Louise Cooke advises a genealogist on three ways to improve Google search results. See how these little improvements can make a big difference in your own Google searches!
This Genealogist Wants to Improve Google Search Results
Gene from Phoenix recently watched a free webinar in which I talked about improving Google search results for genealogy and then sent me this follow-up email:
“Lisa, I enjoyed the free webinar, Thank you!
I tried your suggestions for searching Google but still can’t get what I want.
My ancestor was Moses Fountain (possibly from NY but can only find him in IN)
I put in “Moses Fountain” 1800-1832 -Italy -Rome -hotel
When my search comes up the first page is all of the hotel & fountain in Rome, Italy. There is no genealogy (all my inquiries) until page 2. I cannot -New York as he may have come from there, so I’ll continue to get Albany fountain (like the water fountain.) Thanks for any suggestions you might have.” -Gene in Phoenix, AZ
3 Powerful Techniques that can Improve Google Search Results
Kudos to Gene for jumping onto Google and giving it a go after the webinar. Getting started is the most important part of achieving genealogical success! In order to improve Google search results, Gene needs to make a few adjustments to tell Google more specifically what is wanted:
1. Use the Google search operators correctly
First, Gene will need to fix the numrange search. If you haven’t watched the webinar yet (what are you waiting for?) a numrange search is when you give Google two four-digit numbers and specify that you only want webpages included in your search results that have a four-digit number that falls within that range. And of course years are expressed in four-digit numbers, so this is incredibly useful for genealogists. Gene has a dash between the two numbers (a very logical approach since this is how we are used to expressing a range), but a numrange search requires two periods instead, like this:
2. Add a Google search term to narrow results.
Gene didn’t see genealogical search results until page 2 of the results. An easy way to bring pages related to genealogy to the forefront of the results is to add the word genealogy to your search query:
As you can see above, this improves things quite a bit. Isn’t it amazing what a difference one well-chosen keyword can make to improve Google search results?
3. Consider carefully which Google search terms to remove
Gene removed some irrelevant search results by placing a minus sign directly in front of the search terms Italy, Rome, and hotel. This tells Google to subtract all pages from search results that contain these words. This is a very powerful tool, particularly when it comes to ancestors who have common surnames. (For instance, if you were researching an ancestor named John Lincoln, your results would be inundated with results for President Abraham Lincoln, simply due to the volume of pages that mention him. If John was not related to this famous president, you could add -Abraham and -president to your search query, and his footprints on your results would be dramatically reduced.) By the way, notice that the minus sign touches the word it is removing. There should be no space between the minus and the word.
But Gene continues to get irrelevant search results relating to a Moses Fountain in Washington Park, Albany, New York. The concern expressed here is that removing New York may inadvertently remove good search results, since this ancestor may have been from New York. Instead of removing New York, why not subtract a more targeted search term, such as Albany or Washington Park? Since it’s also possible that Moses Fountain was from Albany, I’d start by removing Washington Park.
How can you subtract a whole phrase? Put quotation marks around it so that Google understands it is a phrase and not two separate words that are unconnected. Then put a minus sign right in front of it. In Gene’s case, it would look like this: -“Washington Park.” The resulting search results eliminate the reference to the fountain in Albany:
Improve Google search results even more dramatically
Watch this free 90-minute webinar and learn more about improving your Google searches for genealogy, along with other powerful strategies for reconstructing your family history. While you’re watching, subscribe to the Genealogy Gems YouTube channel to keep up with the many free video tutorials we publish there!
As you can imagine, I only had time to scratch the surface of how to improve your searches in the webinar. My book The Genealogist’s Google Toolbox is dedicated to the topic, and I have included several in-depth Google search for genealogy video classes in Genealogy Gems Premium Membership.
Wishing you many more genealogy gems!
by Lisa Cooke | Apr 24, 2014 | 01 What's New, Google, Maps
Google Maps Street View was given an edge today over Google Earth’s street view when Google launched a “time travel” upgrade. The ability to time travel is high on most family historians list, and Street View imagery for Google Maps desktop provides a taste of that prize.
According to Google’s blog post today they have “gathered historical imagery from past Street View collections dating back to 2007 to create this digital time capsule of the world.”
Here’s an example of viewing Gettysburg with the new feature. In many cases, there’s nothing earth shattering to see. But in some locations which have undergone substantial change in that short time period (such as viewing the reconstruction after the devastating 2011 earthquake and tsunami in Onagawa, Japan) the results are riveting.
Don’t worry if you don’t see Google Maps Street View Historical Imagery feature yet. When you have millions of users it can take a while to roll out upgrades.
Members Have Been Time Traveling for a While Now
If you’re a Genealogy Gems Premium Member then chances are you made a bee-line for the Time Travel with Google Earth premium video as soon as you joined. In that video we explore some incredibly powerful ways to travel back through our ancestor’s lives and times. And while I still think that those techniques deliver more relevant results for genealogists, this new Street View time travel in Google Maps is exciting in its own way. It offers a glimpse into the future.
Consider this: Google has been amassing incredible amounts of data over its short life including satellite and street view imagery. 7 years in and they can now begin to offer this collection of older imagery in a meaningful way. Imagine what historical street view imagery will look like in 10, 25, or 50 years from now!
After Looking Back in Time, I Offer This Prediction for the Future
While this feature has just rolled out in Google Maps, and is not yet available in our beloved Google Earth, I predict this omission will not last long. You may have already noticed that as you zoom in closer to street level in Google Earth a small clock icon appears at the bottom of the screen indicating historical satellite imagery is available. Next to the icon a date now appears indicating the earliest available imagery. Click the Historical Imagery icon in Google Earth’s toolbar and a time slider indicating the years available will appear.
For most areas of the world this spans about as long as satellite imagery has been around. But in some key areas, such as London and parts of Europe, the slider goes back to the World War II era. Black and white aerial imagery of war torn areas are plainly visible. (If you have World War II veterans in your family tree, this is a feature you’ll want to explore.) It can only be a matter of time before this same Historical Imagery comes to Google Earth’s Street View.
More Ways to Explore and Time Travel Now
If you are intrigued by the idea of using this technology to simulate your own genealogical time travel experience, watch my free video called Google Earth for Genealogy. You’ll travel along with me as I uncover the secrets of a photograph taken just over one hundred years ago, pinpoint the location today, and then travel back in time to further explore my ancestor’s neighborhood. From there, the sky is the limit with Google Earth and Google Maps!
Further Reading:
by Lisa Cooke | Jan 6, 2018 | 01 What's New, FamilySearch, Google
I love Google Books research tips for genealogists–and this researcher sent me a fabulous one! Here’s what she did when Google Books didn’t give her everything she’d hoped for. And here’s where she finally found the full text of a book...
by Lisa Cooke | Jul 11, 2015 | 01 What's New, Google Earth, images, Maps
Ten years ago in June, Google Earth was born. The world put it right to work. Within months, recalls a Google Earth employee, “Hurricane Katrina showed us how useful mapping tools like Earth could be for crisis response efforts. Rescue workers compared before and after Satellite imagery in Google Earth to better locate where people were stranded.”
“In the years after,” the blog post continues, “with more than 2 billion downloads by people in nearly every country in the world, Earth has enabled people to discover new coral reefs, journey to the Moon and into deep space, find long-lost parents, clear landmines and much more.”
What about YOU? How have you harnessed the power of Google Earth for good?
What about using Google Earth for genealogy?
In honor of Google Earth’s birthday, we invite you to watch a free video recording of a special presentation of Google Earth for Genealogy! Check out these blog posts, too:
Ready to take Google Earth to the next level? Pick up your copies of the video CD series Google Earth for Genealogy at the Genealogy Gems Store.
