PREMIUM: Elevenses with Lisa Episode 24 Video and Show Notes
Live show air date: September 10, 2020 Elevenses with Lisa is the online video series where we take a break, visit and learn about genealogy and family history.
Your Online Mindset
In this video episode we explore the “Why” behind the tech tools we use. Then we dig into the settings and preferences to create the online experience we want, and the level of security and privacy that we are comfortable with. Follow along here on the show notes page. Premium Members: exclusive show notes PDF download can be found in the Resourcessection below.
Tech Tools, Safety & Privacy
Google, YouTube, Ancestry, and all the other tech tools are simply tools. They shouldn’t dictate what we do. Instead, we should decide how we want to use them to accomplish our goals.
There are two sides to every tech tool:
what it can do for you and
what it can do for the company that created it.
Sometimes those are two very different things. That’s why we need to freshen up our online mindset.
Don’t always follow the prompts (for example genealogy hints, suggested Google searches, etc.) provided by the website. You decide how you will use each tool.
Recommended Viewing: Genealogy Gems Premium Video How to Take Control of Preserving Your Family Tree Information. This important video covers my specific strategies for how to set up and control your genealogical data.
What is Google?
While Google.com may look like a search engine, that may not be it’s core business. Google is the largest advertising company in the world. We have to remember that first – even over it being a search engine.
Taking Control with My Google Activity
My Google Activity is a website that functions as your dashboard for controlling your experience with Google. Here you can turn off some of the tracking and delete history for a number of Google tools. It’s important to carefully read the details regarding what will and won’t be done when you change the settings.
The activity that Google tracks and stores helps to customize your experience and provide you with a breadcrumb trail. You can go back and visit your past activity to find things you’ve done in the past. It’s also valuable to them for advertising and other purposes. To a certain extent, you can decide how much of it is collected and retained.
At the top of the page you’ll find three areas where you can see and delete your activity:
Your Web and App Activity
Your YouTube Activity
Your Location Activity
Click each one to explore your options. Move the blue slider to off to “Pause” the feature. Click “Auto-delete” to set the length of time your activity is retained in history.
It’s a good idea to periodically (perhaps every six months) review your settings to ensure that everything is still set the way you want it.
Privacy & Personalization Settings
There are many layers and locations where you can adjust the settings for the wide variety of Google products. These pages and settings can move over time. If in the future you don’t find things where we are showing them in this episode, simply google to find the current location. For example, google “my Google activity” or “YouTube privacy settings.”
One of the places you will find additional privacy and personalization settings for YouTube is on the YouTube website.
When you are logged into your free Google account on YouTube, click your account icon in the top right corner of the page and then click the Manage Your Google Account. Click Privacy and Personalization. Select the Privacy Checkup to be guided through your option. Here you will find YouTube settings where you can control what part of your activity is seen or not seen by other YouTube users.
Slow Down History Tracking with a Different Web Browser
We have been talking so far about websites and how they track your activity and information. Another way that Google tracks your activity is if you use the Chrome browser. For example, if you google for some information, you receive the search results on the Google website. If you click one of the results it will take you to a new website. At this point you have now left the Google website. However, if you are using the Chrome browser, Google can still track and record your activity history. Some people find that convenient and some do not want their history tracked. The important thing is just to know that it is happening and to make an informed decision. Most browsers do some level of tracking and saving of information. Review your browser settings and make adjustments to suit your needs.
Your Email Privacy
Most of us at some point have put our name and even our town or state online. This isn’t necessarily a problem because we share that information in many ways offline as well. It can become a problem though when we combine that information with other personal information, like being away from home.
Many people use an autoresponder on your email service while they are on vacation or away from home. It’s a convenient way to let people who email you know that you won’t be answering right away. However, it’s very important to not state directly that you are “on vacation” or “out of town.” There’s no reason to tell anyone that, and it might leave you open to theft if you do. We often share our email with people we do not know (businesses, etc.) and your name and email are usually all that is needed to find more information about you and your home online. Instead, consider saying “please note that now through (date) I will not be regularly be checking this email box. I will reply to you as soon as possible.” This gets the message across without providing an unnecessary explanation as to why.
Analyzing Google Search Results
Currently, Google is still the top search engine, and that makes it often the best tool for our online genealogical searches. Since we have come to understand that Google is first and foremost and advertising company, that will help us better understand the results we are receiving. Here’s why…
Folks in the advertising business need to know as much about customers as possible in order to be effective. Google has created a wide variety of excellent free tools that are useful to researchers. These free tools also provide an excellent way for Google to collect data. Therefore, it is in the best interest of Google to provide search results in a way that keeps you interacting with their website for as long as possible. In fact, this applies to all websites. Genealogy websites are also interested in collecting data, because data has tremendous value in many different industries. So, it is not a surprise that businesses and other organization want as much user information and data as possible. But we, as the users, need to take this into account as we use their products.
Let’s analyze some of the ways that Google delivers results on their results page.
Elements of the search results page.
We must consider the “Why” behind search results. Ask questions such as:
Why are the results being presented in this format?
Is the results page giving you the impression that this is the one definitive answer, and that there is no need to click through to the website?
Why are these related searches being suggested to me?
Could there be more websites and perspectives that are not obvious on this first page of results?
Do these related searches have the potential to get me off the track of my research plan?
Here’s another example of how results sometimes appear:
Analyzing the Google Search Results Page
Notice in both examples, very few specific web page articles are offered.
We are more likely to see these types of results for straight-forward topics and questions. Many of our genealogical searches for records, specific people and other less direct information will likely provide the more traditional list of website results page.
No matter what type of results page you receive, it is imperative that you click through and verify the source of the information. Review several different sources to ensure accuracy. And finally, it’s imperative to cite the source for any information you ultimately use for genealogy.
I cover this important topic in much more depth in my book and videos.
Recommended Viewing and Reading to learn more: Genealogy Gems Premium video: The Google Search Methodology for Genealogy (Premiummembershiprequired)
The Genealogist’s Google Toolbox by Lisa Louise Cooke available at the Genealogy Gems store.
In this episode we ran side by side comparisons of searches and found inconsistency in Google’s auto-filling feature. Here are the important takeaways:
Don’t assume that the auto-filled text represents the quantity or priority of potential results
Don’t assume that the auto-filled text represents what’s trending
Assume that there is subjective influence and do your own homework. Run your search, analyze the results, and click through to the sources for comparison and analysis. And of course, ALWAYS cite your sources for information you include in your genealogical research.
If there is subjective bias in politics searches, we would be wise to assume that there can be bias in ANY search result. This doesn’t mean we should stop using search. All records have the potential for bias. However, we do need to question and verify and we do throughout our research.
Wrap Up Checklist for Online Privacy, Security and Research:
The Show
Elisa: Lisa, when you are able to be out in public traveling will we continue to be seeing you on Thursdays this is family time? This is my cup of tea time. Lisa: Yes, as long as there’s interest I will continue producing Elevenses with Lisa. (Leave a Comment: I invite readers to leave a comment below and let me know if you want to keep seeing the show, what you enjoy about it, and what you would like hear about in future episodes.)
YouTube Restricted Mode
Valerie: I had restricted mode set on my YouTube for my granddaughter and it would not lode Elevenses until I turned it off. Lisa: YouTube has strict guidelines for identifying if a show is geared to children (and potentially promoting products to children). If it is, there are more requirements. Only shows identified as “for kids” can be viewed in restricted mode. Therefore, not being available through restricted mode does not imply that the show is inappropriate. Elevenses with Lisa is appropriate for general audiences. Grandkids welcome!
Ads
Vicki: Can you set your activity to get rid of the ads? Lisa: Unfortunately, no.
YouTube History
Gwynn: If you “pause” history on You Tube and you save a video on You Tube will it still be in my library? Lisa: Yes, it will be in your library but you will not find it in your “My Activity” history.
Google App vs Desktop
K M: How is the Google App on IOS different than Chrome? Lisa: I’ve noticed that when a new feature is rolled out it likely shows up on one before the other. For instance, the tools menu appeared on desktop first. I’ve also noticed that some search operators don’t appear to work on mobile. Google doesn’t provide definitive information on this. I would guess that’s because both Google.com on desktop (in any browser) and the Google app are constantly evolving. If I’m using the app and not getting the desired results I will often run a comparison search on desktop.
Ads
Cynthia: If you don’t want to see ads, in your google do you turn that off or leave it on to control what you see or how many ads you get? Lisa: You can’t prevent ads. Leaving it “on” in your settings provides ads more targeted to your specific interests.
Search Frequency
Gwynn: Is there another place we can look for search frequencies on key words in Google? Lisa: Run a Google search for keyword research. There a variety of different tools available.
Browser Cookies
Gayle: What are the benefits of internet cookies? Should I delete cookies? Lisa: Cookies are used to do things like save your log in credentials and customize your web browsing experience. Generally speaking, this is convenient. If you’ve ever cleared your cookies you’ve probably found yourself having to re-enter your credentials into every website you use. I typically only delete mine when a website (perhaps trying to checkout of an online store) gets “hung up” and won’t process correctly. In those situations I’ll go ahead and delete cookies and clear my browser cache which often fixes the problem.
Browser Cookies
Marilyn: So many web sites ask us to accept cookies. Should we do this? Is this how they follow us. Lisa: See my answer to Gayle above. If I anticipate wanting to revisit a website, I will go ahead and “accept.” If it’s a one-time visit, I usually ignore it.
Changing Your Search Experience
Kay: What if our search engines are refining our searches so much that we are missing new places we might want to go. In other words they’re just directing us to “same old same old?” when we’re doing our genealogy searches. Lisa: What you’re describing is an extension of we’re talking about in this episode. It is indeed possible to start to feel like your online experience becomes an echo chamber of information that websites think you want. Facebook is a prime example of this phenomenon. If you’re ever concerned and want a fresh experience, use Incognito mode in your web browser. In Chrome, click the three stacked dots in the upper right corner and select New Incognito Window.
Our Elevenses Community
I hope you enjoy our weekly get-togethers as much as I do. Do you enjoy the show? You can support it by sharing it with your friends, library and genealogy society. We also appreciate if you when you shop for genealogy products you check out our Genealogy Bargains page and use our links. And finally, please keep the conversation going by leaving a comment or question below. Thanks for joining me!
Do you use Google for genealogy? This free, powerful web browser will scan over 30 trillion webpages for information we request: our ancestors’ names, messages from those with common ancestors, or pictures and stories relating to our relatives’ lives.
However, it’s all too easy to run a Google search for an ancestor’s name–and then become discouraged when we see a quarter million search results. Especially if the first few results don’t seem relevant at all! We may give up, unaware that the gem we’re after is among our results, but much further down the list.
Certain Google keyword search tips and tricks can help you get exactly the types of search results you’re after. Once you learn Google search strategies for genealogy, you’ll find yourself using the same strategies to find other things online, from recipes to how-tos to old car manuals or anything else you need!
Here’s how to get started
1. Go to the Google home page and enter a few keywords relating to a piece of information you hope to find online. Say, an ancestor’s full name and hometown such as Andrew Larsen Scranton PA. Or a type of record you need and the location (probate records Lackawanna County PA). As you see from these examples, you don’t need commas in between your words or any other punctuation, at least to begin with. After entering a few keywords, hit Enter.
2. Look at your search results. The first few may be sponsored search results, or results that appear on websites that are paying for you to see them first. These results may or may not be what you’re looking for. Scan them, but keep looking!
3. Do you see too many search results? Too few? Not quite on target? Add or subtract keywords as needed, and search again. For example, if your search for probate records Lackawanna County PA just brings up current probate records, add the word genealogy. If Andrew Larsen Scranton PA doesn’t bring up any relevant results, try omitting his first name from the search. Then results for anyone with that surname will come up.
4. Still not quite right? It may be time to start adding little codes to tell Google exactly what you want.
5 Google Search Strategies That Get Better Results
Search operators are symbols and words that instruct Google on what to do with the keywords you provide in your search query. Get ready to talk Google’s language with these 5 strategies:
1. Quotation Marks (“ ”). One of the quickest ways to improve your search results is to use quotation marks.Using quotation marks around a phrase ensures that this exact phrase appears in each and every result. For example: “U.S. Federal Census” returns websites featuring that exact phrase, and no variation. “Jehu Burkhart” returns only webpages that include the exact name Jehu Burkhart somewhere on the page. Keep in mind though that if Jehu’s name appears as Burkhart, Jehu on a web page it will not appear in your results list.
2. OR. Use this to provide for more options in Google search results. For example, we can solve the last name first, first name last problem like this: “Jehu Burkhart” OR “Burkart, Jehu”. Not be sure whether Great Grandmother Smith is buried in Manhattan or Brooklyn? Search for cemeteries in either city: Cemeteries Manhattan OR Brooklyn.
3. Minus Sign (-). Let’s say that you are searching a Harold Carter from Springfield, Ohio and there happens to be a prominent man named Harold Carter from Springfield, Missouri who keeps popping up in your search results. Ask yourself: “what’s unique about this other person that I could eliminate from my Google search?” If the unwanted Mr. Carter was married to Mabel and owned a steel factory, you could try this approach:“Harold Carter” “Springfield” Missouri -Mabel -Steel. By using the minus sign operator you can sweep this Mr. Carter from Missouri out of the way and off your results page.
4. Numrange (00..18). The numrange command adds a range of numbers to your search parameters. To enter the command, type the beginning number, then two periods (no spaces), then the ending number. Use this feature to include the timeframe of your ancestor’s life in your online search. “Harold Carter” “Springfield” 1865..1934.
Google Search Example
5. Mix and Match. As you can already see in the above examples, it is perfectly acceptable to mix and match search operators. Here’s a search query that makes use of our first four strategies: “Harold Carter” OR “Carter Harold” “Springfield” Missouri -Mabel -Steel 1865..1934
The Genealogist’s Google Toolbox has become the “Google bible for genealogists.” Now in its second edition, the book was fully revised and updated in 2015. A lot has changed since the first edition was published in 2011, and it’s all documented step-by-step in this new edition.
This brand new edition includes:
Google Search
Google Alerts
Gmail
Google Books
Google Translate
YouTube
Google Earth
Brand new chapters on Google Scholar and Google Patents
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Choose from our vast catalog of free and Premium genealogy video classes and tutorials. Start by selecting a topic below. Tip: On desktop use Ctrl F (Win) or Cmd F (Mac) to search the entire list of videos by keyword. Note: The search box and Categories menu on the right (desktop) or the bottom of the page (mobile) apply to audio podcast episodes and articles.
Who doesn’t love a good genealogical surprise? Sometimes we discover something we overlooked the first time around. Other times we find gems in places we never expected. Google Books is one of those places full of unexpected surprises.
with Lisa Louise Cooke
What is Google Books
Google Books is a free online catalog of over 25 million books, 10 million of which are digitized and searchable. The collection is international in scope.
You can search at the stand-alone website. You can also start your search at Google.com and then select Books results on the search results page.
While you would expect to find books at Google Books, you may be surprised to discover there it also includes many other types of published materials. Here are 10 surprising things you can find at Google Books. Watch the video and follow along in the article below.
10 Surprising Things at Google Books
1. Magazines
The final issue of Ancestry magazine was published in 2010. Though times and technology change, core genealogical methodology stays much the same. Browse or search past issues spanning 1994 through 2010 at Google Books for free. You’ll also find countless other magazine titles including Life magazine (1953-1972).
An ideal way to fill in between census enumerations is with city directories. Typically published yearly but sometimes irregularly, they are an invaluable source for information about your ancestors. You might find listed their place of employment and spouse’s name in addition to address and phone number.
Search Tip: Target city directories specifically by searching for the name of the city in quotation marks. Google interprets quotation marks to mean that you want that word exactly as written to appear in each returned result. Next add the phrase city directory, again in quotes. To ensure you don’t miss directories that include additional words between city and directory, place an asterisk between the words.
Here’s how your search will look: “Nashville” “city * directory”
This search operator tells Google that the phrase may also include a word or two between city and directory. An example might be The Nashville City and Business Directory.
3. Almanacs
When we hear the word almanac we often automatically think of the yearly Old Farmer’s Almanac. However, almanacs of the 19th century and earlier sometimes also included information on local residents and businesses. It’s worth taking a look to see if your ancestor’s community published almanacs. Businesses and other organizations also published almanacs.
4. Governmental Publications
It’s not uncommon for every person at some point in their life to interact with the government. Those interactions create paperwork, and that paperwork may have been published. In Google books, search for probate documents, hearings and other types of government generated works in combination with the names of your ancestors, their businesses, and other organizations with which they were associated.
5. County Histories
The digitized items on Google Books are often there because they either fall within the public domain (published prior to 1924). Consequently, there is a very good chance that the county history published in your ancestor’s area is digitized and available on Google Books. These books are a wealth of historical information about families and communities.
6. Compiled Family Histories
There’s a good chance that sometime in the past someone has researched a family line that connects to your family tree. These genealogies may be published in a compiled family history. Since the phrase compiled family history will probably not be in the title of the book, try this search approach:
1. Search for the word genealogy (no quotation marks) and a surname (with quotation marks)
2. Filter to Free Google eBooks
3. Filter by time frame (for example 19th century)
7. Newspapers
The Google News Archive was a newspaper digitization project that was discontinued several years ago. The archive remains but is very difficult to search. The good news is that those digitized newspapers are now included in Google Books with its powerful search engine. Start by running a search and then on the results page filter Document Type to Newspapers. Use the Share a Clip clipping tool (found in the three stacked dots button on the digitized book page) to clip articles.
Newspapers may appear in the old Classic View of Google Books (as they do at the time of this writing.) If so, use the search box in the column on the left side of the page to search within the newspaper.
Search Tip: Save time by visiting the Google News Archive to see which newspapers are included and the years that they cover.
8. Genealogy Journals
The oldest genealogy journal has been published quarterly by the New England Historical and Genealogical Society since 1847. Since then many other societies such as the Genealogical Society of Utah have regularly published journals. These journals often list families and sources and are an invaluable resource to genealogists today. Family Associations also often publish journals.
Try a simple search of genealogy journal to start browsing. Then try adding a surname, state, or country or combination of those. Filter down to Free Google eBooks to view only free digitized publications.
The Historical Journal of the More Family. United States: John More Association, 1892.
9. Maps
Old maps can be found in many of the surprising items we’ve found so far. County Histories in particular are a wonderful resource of old maps. Many times, they will include plat maps that even include the owners name written on the property. Many maps may be one-of-a-kind.
A quick and easy way to spot maps within a book is to use ThumbnailView. You’ll find the ThumbnailView button (which looks like a checkerboard or collection of six squares) at the top of the screen when viewing a digitized book. Once clicked, your view will change from a single page to many pages at once. This makes it very easy to scroll and spot maps. You can also try looking through the Contents menu for Maps.
Use the Share a Clip feature (mentioned in #7) to clip the map. In the pop-up box, click the Copy button next to the image link. Paste the link in a new browser tab and hit Enter on your keyboard. On a PC, right-click the image and save it to your computer by selecting Save Image As.
10. Photographs
Like old maps, there are many photographs and images in old digitized books at Google Books. These could include photos, engravings and drawings of your ancestors, their homes or other items relating to your family history. Follow the directions in #9 to find and save photos and images.
Tips for using Google Books
When reviewing a digitized book, look for the Contents menu at the top of the screen. Here you’ll find addition options to jump to different parts of the book such as topics or chapters.
In the new Google Books user interface, you will find the digitized book is overlayed over the catalog entry for the book. The search box at the top of the screen is for searching only within that book. To close the book and view the catalog entry, click the X in the upper right corner of the screen.
To remove the yellow highlighted items, you searched for from a book and start a new search, click the Clear Search button.
Translate foreign language text by using the clipping tool. While viewing a digitized page, click the three stacked dots and select Share a Clip. Using your mouse, draw a box around the text you want to translate. In the Share this Clip pop-up window click the Translate button.
How to filter your search results down to only free digitized book: On the search results page you should see that the Tools button is greyed out (if it is not, click it) and in the drop down menu click Any Books and select Free Google eBooks.
How to cite books in Google Books: Close the digitized book to reveal the book’s catalog entry page. In the About this edition click the Create Citation button. Copy the desired source citation.
Resources
Book:The Genealogist’s Google Toolbox by Lisa Louise Cooke. Learn everything you need to know about effective searching as well as using Google Books and the Google News Archive.
Premium Members: Watch my Premium video class Google books the Tool I Use Every Day for many more specific and effective strategies for using Google Books for genealogy.
One of the advantages of tuning into the live broadcast of each Elevenses with Lisa show is participating in the Live Chat and asking your questions.
From Carolyn: Can you put in a year range for the city directory search From Lisa: Yes, you can use the numrange search operator when searching Google Books. Example: “Nashville” “city * directory” 1850..1900
From Regina: What if you have a really common surname?
From Lisa: Common names pose a challenge but you can find them too! It takes a bit more strategy, and I cover that extensively in my book The Genealogist’s Google Toolbox.
From Mary: Could you find diaries, journals, and manuscripts? What would it be under? From Lisa: If the items were formally published then there is definitely a possibility of finding them in Google Books. Run a search on diary and filter down to Free Google eBooks and you will see many examples. From there, you can try adding names, places, etc.
From Kathryn: When you clip a map or image, how can you add the citation of the book? From Lisa: Click the X to close the digitized book. This will reveal the book’s catalog entry page. In the About this edition click the Create Citation button. Copy the desired source citation. You can then paste it into the document where you are using the clipping, or paste it into the meta data (Properties) of the image file.
From Georgiann: Sometimes I get so overwhelmed with the ALL of this good information. Lisa, are you cloned so I can have you sit next to me to calm me down as I start? From Lisa: Well, as you heard in this episode it turns out I don’t have a twin, LOL! However, Premium Membership is the next best thing. Then you can have me “on demand” all year long.
It’s Nice to Share. Do you have friends who would benefit from this article on using Google for genealogy and Google keyword search tips. Please share this article with them. You will find handy sharing buttons on this page, or just copy and paste the URL for this article into a Facebook post or email. Thanks!
